How to install Google Analytics [Guide]

Posted: June 16, 2012 in Blog Tricks, Google, Google Analytics, SEO Tips
Tags: , , ,

Best of the web is that it offers an incomparable level of monitoring of everything that happens on your site. To do so you must use one of the many solutions available in Web Analytics. The most popular of which is the free tool Google Analytics. After you have installed on your web site you can know how many people have visited your site, the frequency with which returned the content consumed during these visits, how they found your site, how many visits have been “converted” (bought some of his web site, he pointed to a newsletter or commented on a post on the blog) and much more. This information will allow you to see if the time spent developing your web site gives you the result you expect.

To install Google Analytics tracking on your site, I will have to:

Go to http://www.google.com/intl/es/analytics/ and click “Register now” “Log in with your Google account”, or create an if still tienePulsar “Register”, enter the URL of your web site and click “Continue” to enter your contact information, click “Continue” and then “Create an account” you will receive a code snippet, which will have to add to your site which contain data from use of its visitors and send them to Google Analytics. It will look like this:
El script de Google Analytics Asynchronous

Before you deploy the script I suggest make a small change so that if in the future you have to do a follow-up of external traffic acquisition campaigns can use the friendlier way of SEO to do so. Put _gaq.push([‘_setAllowAnchor’,_true]); _gaq.push ([‘_trackPageview ‘]); before, as well:
Código de Google Analytics con setAllowAnchorAdd the Google Analytics script at the end of the sectionof your blog. For WordPress, you will need to access the Administration console, go to “APPEARANCE”, then to “EDITOR”, then choose “HEADER.””PHP”, add Google Analytics code just before the closingand save it. Here is a screenshot with what you have to do:
Como instalar Google Analytics en WordPress

Click “Save and Finish” within Google Analytics, and you will go to the main screen of your Google Analytics account. If until now Google Analytics has spoken with you in English can go to “Settings” in the upper right corner and change the language to “Spanish”.There is much more to do here until it begins to get some traffic to your website, and when you do need to return to http://www.google.com/intl/es/analytics/, click on “View report” and begin to analyze your blog traffic statistics.

If the above steps are too complicated for you, then you can also install Google Analytics on your WordPress blog through this plugin – http://wordpress.org/extend/plugins/google-analytics-for-wordpress/. I personally prefer the longest route above, since it provides much more control over how and where still on its web site.

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